Pamela Herrmann, vice president of marketing at Mortgage Cadence, to speak at engage.marketing

Will speak on strategies for attracting and keeping top talent

In a competitive market, recruiting and retaining great employees is a key priority for any mortgage executive. That’s why we invited Pamela Herrmann, vice president of marketing at Mortgage Cadence, to discuss the best ways to nurture a marketing team at our engage.marketing event at the session entitled Strategies for Attracting and Keeping Top Talent.

The session will also feature Lori Brewer, CEO of LBA Ware, and Sarah Vita, digital marketing strategist at Cultural Outreach. This session will discuss the best ways to nurture a marketing team, how to judge yourself against the competition with compensation benchmarks and new approaches to training that will translate into long-term benefits for your employees and business.

Pamela is the best-selling author of The Customer Manifesto, ranked No. 3 by Business.com in their list of Excellent Customer Service Books Every Business Owner Should Read. She is also the host of the Customers for Life Podcast where listeners receive boots-on-the-ground tactics in earning customers for life.

As the founder of The Paragon Effect, a marketing consulting agency, and co-founder of CREATE Buzz, a brand and marketing development agency, executives attending this session can look forward to insights from her extensive background in B2C marketing and c-suite level positions. She is also a seasoned keynote speaker with experience speaking at 18 conferences since 2015.

Pamela’s skill set includes communication strategies around EX, CX and UX, cross-channel communications, story branding, customer and employee journey mapping and content creation.

And Pamela is just one of the incredible speakers we have lined up for engage.marketing!

Need to register? We’ve made it easy here.